I noticed something new (to me) in Google over coffee this morning.
I was at a party over the weekend, and met a dog with so much personality that I wanted to know more about the breed. Naturally I went to Google.
I typed in “skipper key.” Do this search, and let your eyes wander down the page a little bit. I had the breed name wrong, (it’s schipperke, which I never would have guessed in a million years). But how did Google know that I was interested in “skipper key dog” since I only typed in “skipper key?” Now scroll down a little more to the “also see” references.
I’m sure I’ve missed some an announcement of new developments, although I do read John Battelle’s Searchblog so I feel fairly up-to-date. I’m throwing myself on your collective mercy. What’s going on here? When did Google start conducting reference interviews instead of just politely correcting my spelling?
And check out the schipperke!
Merrilee Proffitt is Senior Manager andprovides project management skills and expert support to institutions within the OCLC Research Library Partnership.